About
Scherwin Design is a boutique graphic design shop based in the metro Atlanta area, working with clients in several states. Randi Scherwin, founder and designer, is an award-winning graphic designer with over 20 years of experience. As a native New Yorker, her corporate days at Colgate-Palmolive Company helped shape her expertise in the consumer goods industry, designing and managing various integrated branding communications, in-store promotions, POS displays, new product launch kits and specialty packaging. Prior to that, Randi developed investor and sales presentations & collateral for firms ranging from the Fortune 500 to small start-ups, while working at Taylor Rafferty Associates. Randi currently lives in Roswell, Georgia with her husband Russell, 11-year-old son Sammy, 7-year-old son Teddy, and her 15-year-old Newfoundland/Lab mix named Yankee.
Philosophy
Design is an investment that creates sustainable value for your business. It is your business personality. It is how you engage people. A brand’s individuality must be communicated with consistency. First and foremost, we listen. Design is only effective when it delivers the intended message to the intended audience. We attack every project with a fresh perspective and strive to deliver clean & creative design solutions that clearly communicate your message.
Here’s what we can help you with: event & conference marketing material, tradeshow materials, sales collateral, brochures, catalogs, annual reports, newsletters, branding & logos, in-store promotions & POS design, direct mail, packaging, signage, book design & magazine layout.